Field Marketing Manager

Company: Applied Intuition Inc.
Location: Mountain View
Posted on: October 2, 2024

Job Description:

About the role
We are looking for a Field Marketing Manager to lead all in-person and digital events globally. Events are a critical component of how Applied Intuition engages with existing and potential customers. You will have the opportunity to manage the coordination and execution of all events. This is a cross-functional role where you will be partnering with various sales, product, engineering, and government teams across the company.
At Applied Intuition, you will:

• 
  
• Present event strategy to executive leadership and work cross-functionally to execute marketing programs, such as in-person conferences, virtual events, webinars, field campaigns, etc.
  
• Manage event logistics, such as event goals, contract and event negotiation, promotional strategy, day-of support, and post-event metrics and reporting
  
• Operationalize lead capture and sales follow-up from field marketing events, gated content, and other inbound leads
  
• Produce customer webinars by sourcing and creating content, driving registrations, and coordinating day-of production
  
• Manage event budgeting, lead tracking, and reporting of ROI across all programs
  
• Work closely with our design team to elevate our brand presence at all events
  
• Travel 25% domestically and internationally
  
  We're looking for someone who has:
  
  • 
    
  • 5+ years of end-to-end field marketing experience
    
  • Experience in email marketing, paid campaigns, and CRM systems
    
  • B2B enterprise or SaaS marketing experience
    
  • Demonstrated the ability to generate demand, drive engagement, and deliver exceptional event attendee experience
    
  • Experience presenting to leadership
    
    Nice to have:
    
    • 
      
    • Autonomy or Automotive industry experience
      
    • Experience planning and managing events globally
      
      The salary range for this position is $65,000 USD to $400,000 USD annually. This salary range is an estimate, and the actual salary may vary based on the Company's compensation practices.
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Keywords: Applied Intuition Inc., South San Francisco , Field Marketing Manager, Advertising , Mountain View, California