Head of Marketing

Company: Anthropic Limited
Location: San Francisco
Posted on: October 4, 2024

Job Description:

About the Role
Anthropic is looking for an experienced leader to join our team as the first Head of Marketing. In this role, you will shape and own our marketing strategy, working closely with go-to-market teams and leadership to drive adoption across our key segments and products.
Responsibilities

• 
  
• Develop and execute a comprehensive marketing strategy
  
• Advise executives and stakeholders on all things growth and go-to-market
  
• Build, develop, and manage a high-performing marketing team that drives business impact
  
• Establish key performance metrics, along with the right infrastructure to measure success
  
• Partner with product and marketing to develop differentiated positioning and roadmaps
  
• Build a demand generation engine that scales our impact and ability to experiment
  
• Partner with sales leadership to map and influence the buyer journey at every step
  
• Partner with cloud partners, such as Google Cloud and AWS, on go-to-market strategies that deliver unique solutions for joint customers
  
  You may be a good fit if you:
  
  • 
    
  • Have 12+ years of experience leading growth and/or marketing at hyper-growth technology companies, with a proven track record in product marketing, growth marketing and demand generation
    
  • Have experience leading B2B and B2C motions at scale, spanning self-serve to enterprise
    
  • Have excellent analytical skills and strategic acumen
    
  • Are highly collaborative, able to partner effectively across the organization and build trust with both technical and operational teams
    
  • Have experience building and scaling marketing teams in high-growth environments and a proven track-record of developing and mentoring team members
    
    Strong candidates may have:
    
    • 
      
    • Strong executive presence; served as a senior leader within a company and has been influential with a diverse group of stakeholders in moving strategy forward
      
    • Experience in building and scaling a marketing organization from the ground up
      
    • Passion for the responsible development and deployment of AI technologies and an interest in the future of work
      
      #J-18808-Ljbffr

Keywords: Anthropic Limited, South San Francisco , Head of Marketing, Advertising , San Francisco, California